Steel Masters International (SMI), founded in 2003 and headquartered in the strategic hub of the Jebel Ali Free Zone, Dubai, United Arab Emirates, has grown into a leading steel stockist and supplier, serving key global markets across Europe, Asia, the Middle East,
and North Africa.
Since its inception, SMI has played a vital role in supporting the UAE’s dynamic economic growth, leveraging its prime geographical location to establish a strong foothold in some of the world’s fastest-growing and most competitive markets. With a diversified portfolio and a reputation for reliability and excellence, SMI continues to drive growth and innovation across the steel industry.
The company was founded by Mr. Mandeep Bhandari, who began his career with BlueScope Steel in Australia before embarking on his entrepreneurial journey. Under his visionary leadership, SMI has cultivated lasting partnerships with renowned global steel mills, ensuring consistent quality and supply for its clients. These strategic alliances have solidified SMI’s position as a trusted industry leader, dedicated to delivering high-quality steel solutions tailored to the evolving needs of its global clientele.
These strategic partnerships have empowered Steel Masters International (SMI) to offer an extensive range of premium steel products, including Hot Rolled Steel (Coils & Plates), Hot-Dip Galvanized Steel, Zincalume Steel, Aluzinc Steel, and ColorBond Products, catering to the diverse needs of industries worldwide.
SMI's sustained growth is driven by its strategic location, unwavering commitment to product quality, and a strong financial foundation, enabling the company to operate entirely debt-free. This financial resilience has not only strengthened SMI's market position but also facilitated strategic expansions, including the establishment of its manufacturing arm, Dependable Steel FZE (DS), located in Umm Al Quwain, United Arab Emirates.
Dependable Steel FZE enhances SMI’s capabilities by producing a wide range of specialized products such as Storage Sheds (including Villa and Garden Sheds & Utility Cabins), Deck Profiles (2WH-36 and 3WH-36), Purlin Profiles (C and Z), and customized Flashings. This vertical integration allows SMI to offer end-to-end solutions, meeting the complex demands of its global clientele with efficiency and precision.
SMI became an integral part of UAE businesses, contributing to the country's growing economy.
Expanded into new GCC markets, including Egypt and Jordan.
Launched a new sister company, Dependable Steel FZE, to enhance operations.
Expanded operations with the launch of a 2,000 sqm warehouse for coil storage.
Enhanced capabilities with the installation of a new machine in Dependable Steel for decking steel 3WH-36.
Further strengthened production capacity with the installation of a new machine for decking steel 2WH-36 in Dependable Steel.
Inaugurated a 5,000 sqm warehouse in Umm Al Quwain to support coil storage expansion.
Expanded production with the installation of a new machine in Dependable Steel for Z & C purlins.
Installed new shear and bending machines in Dependable Steel to enhance manufacturing efficiency.
Upgraded system software to the latest version, optimizing all areas of operations.
